We are looking for dealers to distribute products. Dealer activity: features of earnings and possible risks. What is required of you

Business- this is a fairly broad concept, which is why almost every person can be realized in entrepreneurial activity.

If you do not have much money to start your own business, it is worth exploring the issue, how to become a dealer to earn money by representing a large company in the market.

Entering this business is not so easy due to serious competition, but if you meet all the requirements of the employer, you will get a good source of income for a long period.

How to become a dealer and what is it?

If you are interested in the profession of a dealer, then for a start it would be nice to understand what dealership is, so as not to make serious mistakes at the stage of work.

You must really assess your strengths and abilities before coming into this business!

Who is a dealer and what does he do?

FROM of English language word dealer (dealer) is translated as a merchant.

This is a fairly broad concept, therefore, dealers are also called securities (currency pairs) traders in international markets, and an official sales representative of a large company, and an entrepreneur, and even a croupier who plays the game.

Most real chance to become a dealer- start cooperating with some large company (international or domestic), selling its goods in your hometown.

As a dealer, you will perform a variety of duties:

Promote the product in your home region.
Provide customers with all information about the product and the manufacturing company.
Build relationships with representatives of different industries for better market coverage.
Convince customers to buy products from the company you represent.
Achieve sales targets and bring profit to the company you work for.
Follow the latest products.
Organize exhibitions and other events that will help sell more goods, etc.

We will talk, first of all, about dealership, as about the official representation of a large company. This is actually the same business, only with a number of special advantages.

If you decide to become a dealer:

you will be able to significantly save on the advertising campaign, as it is taken over by the conglomerate that you represent;
you will not have to hire a lot of employees with whom you will have to share part of the profits, you can do this work yourself;
get the opportunity to organize your network in almost any region if you sell a quality product.

In general, we can safely say that this work is promising and profitable, unless, of course, you have the necessary character traits in order to become a dealer.

What qualities must a dealer have to become a representative of a large company?

No matter how attractive this job may seem to you, you should remember that not everyone can become a dealer.

Looking for sales representatives, companies (especially when it comes to international corporations with billions of dollars in turnover) put forward a number of requirements for applicants.

Conditions that must be met to become an official dealer:

Be official to have more opportunities to promote the product.
Financial stability and success of the entrepreneur - losers and near-bankrupts have very little chance of becoming a dealer.
Have work experience in the field of business - they conclude a cooperation agreement with young companies less often than with those that have their own history.
Have a "clean" reputation - if you have been seen in a number of semi-legal transactions or are not distinguished by honesty in doing business, an employer with a worldwide reputation will not want to have such a representative.
Know what the corporation you want to represent does.
Offer some ideas about how exactly you are going to market the product.
Have the necessary technical base and infrastructure facilities (not all companies require this).
Be ready to invest your money if required.
Possess a number of necessary qualities, for example, the gift of persuasion, charm, punctuality, responsibility, initiative, etc.
Constantly grow and develop, have the ability to learn - many large companies constantly conduct courses and trainings for their dealers, the presence of which is mandatory.

As you can see, there are many requirements, but they cannot be called too complicated.

If you are an experienced entrepreneur with a stable financial situation, then you are unlikely to be denied the desire to become an official dealer.

How to become an official dealer and make good money on it?

Large companies became such because they constantly expanded and conquered an increasing part of the market.

One way to do this is to hire a number of sales representatives who would distribute the product in the regions.

If you like this type of activity, then you need to think about becoming an official dealer.

What documents are needed to become an official dealer?

Before you go to an interview in the hope of becoming a dealer, put all your documentation in order: the company's constituent documents, existing contracts, and so on.

If the interview goes well and you are hired as a representative, you will be required to present a number of documents.

Each company has its own requirements for documents, but in most cases the list looks like this:

Some of the papers will have to be notarized, but the future employer will tell you in more detail about which package of documents and in what form you need to present.

Serious companies issue certificates to all their official dealers.

You will present this certificate when offering this or that store / salon to take some goods for sale or for use.

This certificate does not have a single sample - the company itself is engaged in its design. The document may look different:

Where can a dealer look for employers?

The easiest way to become an official dealer is to look for vacancies on the Internet.

This can be done using the following resources:

https://www.businesspartner.ru/poisk-dilera-optovika.html
https://www.proizvoditeli-rossii.ru/ishhu-dilera
https://dealeram.ru
https://www.postavshhiki.ru/ishchu-dilera

Choose the offers that you are interested in, write a good resume and send it to the specified addresses.

You can do otherwise: for example, you have and would like to become an official dealer in this company https://www.benata.ru/dealer.html in your region.

So, send your resume to a specific address, and you will look for other options if you are refused here.

You, as a dealer, will be offered two options for cooperation:

Working capital.

Roughly speaking, you will have to meet some kind of minimum sales and profit target.

With dealers that do not cope with the task, they usually terminate the contract.

Legal content.

You will become not just an official certified representative in some region.

You will become a person who must form his dealer network to promote the product.

If your resume is of interest to a future employer, you will be called for an interview (by the way, it can also be done via Skype if the main office is far from you).

How well you pass the interview will determine whether you get the job or not.

Your chances of becoming a dealer will increase if you:

Be aware of the company's affairs, its product, turnover.
Suggest specific steps for your dealership.
Demonstrate confidence and the ability to convince the interlocutor.
You will look presentable, as befits a dealer of a serious corporation.
Show how exactly you differ from other candidates for the better.

How to become a successful dealer?

If you do everything right, you can easily become the official representative of a corporation that is pleasant and profitable to work with.

But it depends on your successful work how long you stay in this business and how much you can earn.

Here are some tips for those who want to become a successful dealer:

Choose the right person for whom you want to work - sometimes the problem is not with the dealer, but with his employer.
The product that you sell should not be too expensive, but at the same time be of good quality.
Choose products that are in demand for dealerships, the demand for too exotic goods will not be great, which means that you will not earn much.
Build your customer base and constantly strive to expand it.
Appreciate your regular customers, who give you most of the profits, offer them small bonuses and benefits.
A successful dealer looks good, smells good, speaks well, smiles radiantly, and people like him.
Be moderately persistent when interviewing potential clients - without it, you will be able to close profitable deals.

And it is also very important to constantly learn and polish your skills, because without this you are unlikely to be able to achieve great success in dealership.

Is it possible to become a dealer without investments?

If you want to get big regional dealer, then get ready for the fact that you will have to invest a fairly large amount of money, which will go to:

purchase of goods;
payment for storage facilities;
staff salaries, etc.

In this case, investments will amount to hundreds of thousands of rubles, and no one will give you a guarantee that you will recoup these investments, and even in a short time.

But do not get upset ahead of time, because you can become a dealer even without financial investments.

3 ways to become a dealer without financial investments:

Realization of goods.

In this case, the work is done according to the principle: first - products from the manufacturer, then its sale by the dealer, and only then - money for the manufacturer.

A lot of dealers work exactly according to this scheme.

Work under the order.

You place an order for the manufacturer, when he fulfills it, you transfer a batch of products to your client, you receive the rest of the money, you send it to the manufacturer minus your remuneration.

That is, in fact, you work without your own investments.

The official representative of the company.

A large company hires you as a dealer, but in essence you are a sales representative who drives around with a price list and product samples, offering all this to customers.

For successful transactions you receive wages.

Ready to become a successful dealer?

Video about the features of the profession and about choosing a niche for you:

If you love working with people, have the gift of persuasion and are good at business, then you are absolutely right in what you think. how to become a dealer.

In this type of activity, you will surely succeed.

Useful article? Don't miss out on new ones!
Enter your e-mail and receive new articles by mail

This Policy explains how Trokot LLC processes and protects the personal information of users that they left on the company's website - www..

Trokot LLC does not control and is not responsible for the websites of third parties, to which the user can follow the links available on the Trokot LLC website. Third party websites may have their own privacy policies and other personal data may be collected or requested from the user.

By using services, products and providing Trokot LLC with the information necessary to initiate further interaction, you agree to its use in accordance with this Policy.

1. Personal data of users received and processed by Trokot LLC

1.1. For the purposes of this Policy, "user's personal data" means:

1.1.1. Personal data that the user provides about himself independently when registering (creating an account) on the site or in the process of placing an order. The information required for the provision (rendering) of the Services is clearly indicated. Such information includes: surname, name and patronymic, e-mail address, postal address for delivery of the order, contact phone number, payment details. Other information is provided by the user at his discretion.

1.1.2. Other information about the user, the collection and / or provision of which is determined by Trokot LLC for the provision of individual Services additionally, which is explicitly indicated when ordering individual Services.

1.2. The user's personal data provided by Trokot LLC is considered unreliable and can be blocked until the user or his legal representative agrees to the processing of the user's personal data in any form additionally indicated by Trokot LLC, in addition to that provided on the Site.

2. Purposes of processing personal information of users

2.1. Trokot LLC processes only those personal data that are necessary for the provision (fulfillment of obligations) and improvement of the quality of the Services.

2.2. Trokot LLC may use the user's personal information for the following purposes:

2.2.1. Identification of the party in the framework of the provision of the Service.

2.2.2. Providing the user with personalized Services.

2.2.3. Improving the quality of Services and developing new ones.

2.2.4. Conducting statistical and other research based on depersonalized data.

3. Transfer of the user's personal data to third parties.

3.1. With regard to the user's personal data, its confidentiality is maintained, except for the cases of processing personal data, access to which is granted to an unlimited number of persons by the user or at his request

A couple of decades ago, the foreign word "dealer" was incomprehensible to Russians, while in European countries it has long taken root.

With the development of the market, dealers in Russia gradually began to appear.

Who are they

Who are they, these people? In fact, a dealer is a company that buys goods from a supplier at a price and then resells it to the buyer at a premium. In other words, it is an intermediary between the producer of a product and its consumer.

Advantages

It should be noted that today many are interested in the question: "How to become a dealer in the region without investments?" The fact is that start-up entrepreneurs are attracted to this type of activity primarily because it does not involve significant costs for business development.

Today, one can easily find advertisements in the media with the following content: “Work. Dealer in Moscow. Many respond to them because the supplier company provides all kinds of assistance and support in building a business and offers profitable cooperation programs. But not everyone manages to stay afloat.

Partnership options

Those who are haunted by the question of being in a region without investments should know that a product manufacturer can offer several partnership schemes. Let's consider the essence of some of them.

Dropshipping

Dropshipping (sales on order) involves the following partnership option: the dealer independently places an order on the supplier's website, makes payments for the goods on his own behalf, having previously received an advance payment from the buyer.

Goods for sale

Those who are interested in the question: "How to become a dealer in the region without investments?" should be aware of the second common variant of cooperation - goods for sale.

Its meaning lies in the fact that the sales representative is given a specific period of time during which he must sell products. After the agreed period, it will need to be paid, and the contract amount may increase by 2-3% compared to the situation if you paid in advance. In any case, there is a risk of burnout. Do not meet the agreed time frame - be prepared to compensate the supplier for the losses incurred. Only under force majeure circumstances can you take back unsold goods.

Official representative

And, of course, those who want to learn how to become a dealer in the region without investment should be told about such a common partnership option as an official representation. In this case, the distributor receives information, advertising, consulting assistance, and in full. In addition to assisting in building a business, you will have a guarantee that the product being sold is in high demand among the consumer.

At the same time, the official dealer is not obliged to engage in advertising - this is the prerogative of professionals. Undoubtedly, this type of partnership has only advantages. In other words, the official dealer is protected from many risks.

Requirements that companies impose on potential dealers

It should be noted that suppliers give preference to candidates who can boast of a stable financial position. In addition, they must have experience in building dealer networks. A potential sales representative must have a business plan in hand and be interested in the sale of those goods that the manufacturing company manufactures. Naturally, it is difficult for a dealer to work alone, so the selection of a professional staff is a top priority in building a business. In addition, the distributor must take care of the technical equipment of his outlet.

One way or another, but some capital investments in the business will still be required.

The documents

A candidate dealer must submit a certain list of documents to the company, which includes: the charter, registration certificate, a document confirming tax registration, an order to appoint a head (for commercial structures). You will also need a lease agreement for an office or residential space where sales will take place.

As for individual entrepreneurs, it is enough for them to present a document indicating the TIN.

Before making the final decision to become a company, carefully study the market conditions. Please note that in some regions it is not economically viable to develop dealer networks. Determine the range of products that are most in demand in your area and enter into agreements with those companies that produce them. In particular, many dealers in Krasnodar are engaged in car sales, since this particular product is in demand in the Kuban.

Be prepared for the fact that with a huge number of people wishing to become an official distributor, suppliers may announce a tender, according to the results of which the most suitable candidate will be selected.

Please note that the larger the manufacturing company, the less likely it is to meet the criteria, since significant investments in the development of the dealer network may be required.

Pay attention to the number of distributors of the company in your region. As a rule, suppliers are more willing to cooperate when there is no more than one dealer in a particular region or region. This behavior reduces the risk of competition and has a positive effect on doing business.

A company representative is a specialist who promotes the products of a particular manufacturer in a particular region. Any sane person who wants to achieve financial independence dreams of taking such a vacancy, since this is a fairly profitable and very interesting job. How to become a representative of the company in your city, we will tell you in this publication.

Where to begin?

In order to become a representative of a large company, you will need:

Experience in a particular field;
Competent business plan;
Personal interest in products;
Having a team of professionals;
Necessary technical equipment;
Willingness to invest.

In addition, you need to collect a package of documents:

Charter;
Constituent documents;
Registration certificate;
A document confirming that you are the head of the organization;
Office lease agreement;
Bank account.

Dealer without investment

Many citizens who want to try their hand in this area often ask the question, how to become an official representative of a company without investment? There are several ways:

Trade under the order

You have probably met in the price lists of online stores opposite some items of goods the mark "under the order". This means that the buyer must deposit money for the goods into the seller's account, after which, after a certain time, he will receive his purchase.

If you look at it through the eyes of a businessman, the situation looks like this:

The entrepreneur signs an agreement with the supplier for the purchase of goods at dealer prices;
Puts up a product for sale at its outlet, or rather, adds it to the price list and various promotional materials;
The buyer pays for the purchase, after which you buy the goods from the supplier for the money received and transfer it to the buyer.

If you want to become a representative of a company in the region without significant financial investments, choose a market segment that includes goods whose cost ranges from 5–20 thousand rubles. Consumers prefer to buy inexpensive everyday goods in the nearest stores, even if they are slightly overpriced. If you choose products that are too expensive, you will have to rent an elite office or store. For example, for car trade, they rent large areas for showrooms.

Goods for sale

If you have firmly decided that I want to become a representative of companies, but do not have the funds to realize your plans, you can try to conclude an agreement with the manufacturer in order to receive goods from him for sale. Many large companies are willing to meet new entrepreneurs and willingly agree to such cooperation.

The most important thing is to sell products on time. If you do not have time to sell all the goods for a certain period of time, you will have to pay money for it, and 1–2% more than its original cost. In some cases, vendors take back unsold items. The conditions for the return must be prescribed in the contract.

Free testing

The manufacturer sends samples of its products to the sales representative so that he can try them out in practice. If you find a company that is willing to give you a free trial of their products, consider yourself very lucky, because many suppliers refuse to work on such conditions, so the chance to test the products for free is a great fortune for a beginner.

Official representative

This is the most profitable option, because you get a guarantee that the products you sell will be of interest to the end consumer. The supplier provides you with full information support, as well as assists in the organization and development of a commercial enterprise. Advertising specialists are engaged in the promotion of goods at a professional level, so you do not have to spend time and effort on this.

Work in a foreign company

Many domestic enterprises are not adapted to agency work. In addition, some of them may not fulfill their obligations. In this regard, newcomers are often interested in how to become an official representative of a foreign company? Abroad, this form of sales has long become commonplace and has become widespread. If you don't have work experience, look for a company that provides training.

Let's take a closer look at what steps you need to take to become a representative of a foreign company:

Choose a line of business that you are familiar with. For example, a mechanic may sell industrial equipment because he has some knowledge of the sector;
Find the right company and offer your services to it. The necessary information can be obtained on the Internet or from industry directories;
Decide on a range of products. For example, along with lifts for car repair, it is possible to offer consumers balancing stands, compressors and other equipment for car services;
Conclude an oral or written contract with the company;
Carefully study the product to determine its commercial and technical advantages.

Advantages and disadvantages

Before becoming a company representative in your city, you need to familiarize yourself with all the advantages and disadvantages of this profession.

Pros:

There is no upper income limit. The more efficiently you work, the more you get;
There are no competitors within the company;
Strong partner support;
Free education;
Fast start.

Minuses:

No fixed salary
Big risks of losing start-up capital.

Where to find a company?

Interested in how to become a sales representative of a company? Many manufacturers post information about vacancies on their own websites on the Internet. You can also send your resume to different companies. Perhaps someone will respond and offer you cooperation.

Try to collect as much information as possible about the activities of different companies. This will help you choose the right supplier, on which the success of your business depends on 90%. You should not give preference to any supplier, focusing on low prices. If you are serious about work, you need to pay special attention to the reputation of the company. It is also very important that the products you will be selling are in demand in your region.

How to choose a company?

Before making a final decision which company or manufacturer is more profitable for you to cooperate with, you must first find out.

Construction Materials

Nowadays, the trade in building materials brings good profits, so many successful entrepreneurs cooperate with enterprises that produce such products.

Before that, decide on the scope of work. You can open a small outlet or a large supermarket. It all depends on your financial capabilities. According to experts, at the stage of formation, an average company will bring much more profit than a large retail chain. You should not strive to conclude a cooperation agreement with a large manufacturer. At first, it is better to work with a small company. In this case, you will earn good money and get the necessary experience.

Furniture

This is the simplest and most easily implemented idea. Almost all furniture that can be purchased on the market is sold through dealers. An exception may be foreign-made products or large retail chains.

If you decide to go into business and do not know, first of all you need to find a furniture factory and agree on cooperation with it. The manufacturer bears full responsibility for the complete set of furniture and its quality. If the buyer finds any defect, the furniture factory is obliged to replace the product.

Children food

Before that, many aspiring entrepreneurs get a job as sales representatives. This allows them to gain the necessary experience and deal with the assortment offered by modern baby food manufacturers.

This approach is fully justified, since products intended for children must be of high quality. If you open your own store and purchase low-quality goods, the enterprise will quickly go bankrupt. Working as a sales representative allows you to study from the inside all the features of trading in such products, and the experience gained will become a guarantee of the success of your business.

Video: About the profession of a sales representative

Confectionery

It is most profitable to sell food during a crisis. Despite the fact that almost all citizens are starting to save money, they continue to buy food, especially sweets. Before that, draw up a competent business plan and find reliable suppliers who sell quality goods at affordable prices. The most profitable option is direct deliveries of goods from the manufacturer. In this case, you will receive the freshest products at low prices.

To reduce the payback period, the enterprise can be installed in educational institutions or in shopping malls several . In such passage places, chocolates, cookies in small bags, candies and so on perfectly diverge. Since this piece of goods is sold quickly and in decent volumes, vending machines will bring in a good income.

Household chemicals

Such products are included in the category of essential goods, so they will be in demand in any economic conditions. If you have never done such a thing and do not know in your city, seek help from specialists. Professionals will tell you how to start a business and help you complete all the necessary documents.

The profitability of such an enterprise depends on various factors. The main problem is the high competition in this area. In many cities, there are entire retail chains that sell goods at low prices. To prevent your household chemicals store from going bankrupt, open it in a large city with a population of more than 1 million people.

conclusions

Many companies that want to open their representative office in another city or region are faced with the problem of finding motivated responsible employees. If you have these qualities, you can start looking for a vacancy. Take action, and you will definitely succeed.